BBH London creates another controversial Barnado's campaign. Remember the feeding baby cochroaches, methylated spirits and dirty syringes campaign in 2003?
From The Mirror:
More than 300 viewers have complained about a Barnardo's advert showing a father repeatedly slapping his daughter around the head.
The Advertising Standards Authority expects further complaints and says it is one of the 10 most reported ads this year - despite only being on air for two weeks. The ASA said: "People find the graphic violence very distressing. We have launched a formal investigation, looking into taste and decency guidelines."
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The Mini doesn't actually move, but at night, its headlights are on.
Oh what a shame - those "hooks" on both ends of the poster looked like they would allow the car to travel.
The hooks are in keeping with the slot car theme - when I was a kid I had slot car tracks that came in sections that you could hook together into different configurations.
Oh! Now that you explained it, of course. I recall them hooks too. Nice Art Direction.