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The Mitsubishi Pitch (USA)

Submitted by jjz109 on Sun, 02/27/2005 - 11:40.

Can I join the betting pool? I bet Publicis & Hal Riney in SF.


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Submitted by jjz109 on Sat, 02/19/2005 - 03:06.

So, today was the last day of presentations by agency hopefuls to the folks at Mitsubishi.



Does anyone have any insight/educated guesses/supernatural visions about which agency will win the account?

Submitted by Dabitch on Sat, 02/19/2005 - 18:42.


I don*t even know who was left in the pitch after Cramer Krasselt was cut and Deutch ran screaming away from it!



ps, dig the tagline.

Submitted by Dabitch on Sat, 02/19/2005 - 20:08.

Scratch that I do know, still pitching was Publicis & Hal Riney in San Francisco and Publicis in Seattle, BBDO NYC with the help of it*s network in the US, Interpublic Group shops TM Advertising of Dallas.



Got that from a dutchy adweek article here




Quote
Mitsubishi Motors Looks at 6 Shops



Moving ahead are Omnicom Group*s BBDO in New York (pitching through all offices of its national network); independent Cramer-Krasselt in Chicago; Publicis Groupe*s Publicis & Hal Riney in San Francisco and Publicis in Seattle; and Interpublic Group shops TM Advertising of Dallas and the incumbent, Deutsch/LA in Marina del Rey, Calif.




Since Publicis is the same network I count five, rather than six but it depends on how you count I guess. wink



So, Cramer-keselts left, Deutch left... I feel like flipping a coing between BBDo and Publicis but have a strange feeling... Ok, I*ll just guess - Publicis & Hal Riney.



What do you reckon?

Submitted by jjz109 on Tue, 02/22/2005 - 22:05.

I personally hope that Publicis & Hal Riney get it in San Francisco because I would really like to work for both the agency and on the Mitsubishi account. I would like to think that with their car experience (Saturn) and Publics network that they have a pretty good shot at it.



I do not know if BBDO*s relationship with Daimler-Chrysler through the Dodge and Chrysler accounts is a positive or negative for that agency. Considering that DC refused to offer any more financial support to Mitsubishi, one could only guess as to whether or not Mitsubishi is more apt to use an agency network that is related to their partial owner, DC, or if due to the lack of recent support this connection hurts BBDO.



I am hoping that someone - anyone - who frequents these boards has some insight on the situation born of actual information gained from being a Mitsubiishi employee or very close to one.