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Mr. Sub “Bad Choices” - Running - (2008) :30 (Canada)

The campaign was created by zig, an ideas company based in Toronto and Chicago that is part of the MDC Partners network, these :30 spots are part of Mr. Sub’s new “Bad Choices” advertising campaign, which launched nation-wide in Canada, and aired during the Euro 2008 games and targeted comedy, sports and reality television shows.

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