GANT celebrates brilliance

Celebrating the smartest people in the world who also wear GANT, BETC featured five former Ivy League students with amazing careers. Notably:

Tracy K. Smith, winner of the Pulitzer Prize for Poetry. Poet and educator. (Harvard, 1990–1997)

George Weiner. Founder and CEO of Whole Whale. A digital agency that leverages data and technology to increase the impact of nonprofits. (University of Pennsylvania, 2001–2005)
Jennifer Staple-Clark. Founder of Unite for Sight. Supporting eye clinics in the developing world. (Yale, 1998–2003)
Mark Plotkin, Ethnobotanist and President of The Amazon Conservation Team. A non-profit organization dedicated to preserving South American rainforests. (Yale, 1979–1981)
Natvar Bhavsar, Painter. Pioneer of colorfield painting. (University of Pennsylvania, 1961–1965)

I like how each one wears the shirt a little differently, too, so it doesn't become some uniform but rather a personal representation of their tastes. Maybe if I wear GANT I'll get smarter, too.

*Rushes to GANT store*

CLIENT: GANT
BRAND MANAGEMENT Caroline Roth
AGENCY MANAGEMENT Bertille Toledano, Claus Lindorff, Christine Leblond, Leïla Achour
EXECUTIVE CREATIVE DIRECTOR Rémi Babinet
CREATIVE DIRECTOR Filip Nilsson, Rosie Bardales
ART DIRECTOR Agnès Cavard
COPYWRITER Valérie Chidlovsky
ASSISTANT ART DIRECTORS Felix Falzon, Astrid De La Chapelle
PHOTOGRAPHER Willy Vanderperre
ART BUYING Isabelle Mocq-Orain
PRODUCTION Floriane Desperier @ 4Oktober

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David Felton's picture

White shirt with jeans? I'm so ashamed to be human right now.