Important words grab our attention when properly highlighted, making it easier to go back for a second read. Neat campaign for Stabilo markers.

Agency: FCB Lisbon CLIENT: Papelaria Universal Product: Stabilo Creative Directors: Luís Silva Dias / Edson Athayde CW: Viton Araújo / Victor Afonso AD: Eduardo Tavares / Gonçalo Martinho Post-Production: Paulo de Almeida Post Production Company: Magma Image Account Director: Carlos Baptista

about the author

kidsleepy CD copywriter with 18 years experience who has worked in many cities including New York, Atlanta, Montreal and currently Los Angeles. I snark because I care.