Published on Adland (http://commercial-archive.com)
Pissin' in the great outdoors for fun and profit.
By claymore
Created Jul 6 2003 - 22:32

If you've driven through Michigan, Wisconsin, Illinois, Pennsylvania or South Carolina this summer, there's a chance you've motored by a billboard or two that caused you to do a bit of a double take. If so, you're not alone.

The product? Outhouse Springs bottled water (flash required - heh) [1]

Is it real? Not exactly. It's a promotion from the clever squirts at Adams Outdoor [2], and it's getting a bit of buzz. [3]

Read more for a gander at a couple of their billboards...

Juvenile? Crass? Unrepentant? Perhaps - not that there's anything wrong with that ;-)

Technorati Tags: Adland exclusive [4]

Source URL: http://commercial-archive.com/node/104554

Links:
[1] http://www.outhousesprings.com/index2.html
[2] http://www.adamsoutdoor.com/
[3] http://washingtontimes.com/upi-breaking/20030705-074246-4058r.htm
[4] http://technorati.com/tag/Adland exclusive