Virgin Mobile is out with a new series of cooky clips, called Dog Judo [1]. The campaign for christmas camera phones stretches from posters to the web, James Kydd, brand director for Virgin Mobile, said: "Our Christmas camera phone print campaign is all about taking snapshots during humorously named, unmissable events - from 'Nuns on Ice' to 'Topless Trampolining'. When we saw the animated characters created by 12foot6 [2], a 'Dog Judo' event fitted perfectly with both the camera phone campaign and our brand's renowned sense of humour. So we agreed to sponsor a funny new web-exclusive animation series from 12foot6 [3]."
Watch 'Ruff' Rex Hunter and 'Barking' Bob Bones get it on at Dog Judo.co.uk [4]
[5]
Links:
[1] http://www.dogjudo.co.uk
[2] http://www.12foot6.com/
[3] http://www.12foot6.com/
[4] http://www.dogjudo.co.uk
[5] http://www.dogjudo.co.uk
[6] http://technorati.com/tag/viral or youtube