Published on Adland (http://commercial-archive.com)
After Too Many: Thinking of Binging?
By msanders
Created Dec 9 2006 - 01:57

Did you know that 70% of all college students binge drink? Truth is most people don't. What's more, most don't even know what binge drinking is. And that’s the goal of the After Too Many campaign to educate. The integrated campaign includes television, print, online and guerilla.

Check out http://AfterTooMany.com [1]

TV Spots #1


#2 inside.

Super adgrunts check out the spots in the archive:
Bathroom:
[2]

Street:
[3]

Credits:
TV
Agency: Grey San Francisco
Client: Youth Leadership Institute
Creative Director: Roger Bentley
Copywriters: Brian Clevenger, Chaco Daniel
Art Directors: Amanda Cooper, Juan Contreras
Account Executive: Sarah Kavanaugh
Production Company: Motiv Films
Director: Eric Bute
Producer: Jim Rutherford
Line Producer: Shirley Johnson
Director of Photography: Matt Williams

Print
Agency: Grey San Francisco
Client: Youth Leadership Institute
Creative Director: Roger Bentley
Copywriters: Brian Clevenger, Chaco Daniel
Art Directors: Amanda Cooper, Juan Contreras
Photography: Amanda Cooper
Account Executive: Sarah Kavanaugh
Print Producer: Tom Haughom

Interactive
Agency: Grey San Francisco
Client: Youth Leadership Institute
Creative Director: Roger Bentley
Copywriters: Brian Clevenger, Chaco Daniel
Art Directors: Amanda Cooper, Juan Contreras
Photography: Amanda Cooper, Juan Contreras
Account Executive: Sarah Kavanaugh
Developer: Mark Sanders


Technorati Tags: viral or youtube [4]

Source URL: http://commercial-archive.com/node/134525

Links:
[1] http://AfterTooMany.com
[2] http://commercial-archive.com/node/134550
[3] http://commercial-archive.com/node/134551
[4] http://technorati.com/tag/viral or youtube