Hi-res audio from Sony. Time to get your ears ready for the experience. It's always a challenge trying to sell a TV when you're watching TV on a brand other than said TV, and audio products are no different. This ad skirts the challenge nicely by using silly humor. And that's exactly why I like it.
Agency: DDB Canada Toronto
Chief Creative Officer: Kevin Drew Davis
Executive Creative Director: Paul Wallace
Copywriter: Allan Topol
Art Director: Craig Ferguson
Agency Producer: Marie-Pierre Toure
VP Business Unit Director: Nicole Lupke
Account Coordinator: Sheel Gohil
Director of Strategic Planning: Tony Johnstone
Media Company: Universal McCann
Production Company: OPC
Production Company Executive Producer: Harland Weiss
Production Company Executive Producer: Donovan Boden
Production Company Executive Producer: Liz Dussault
Director: Filip Nilsson
Director of Photography: Nicolas Bolduc
Cameraman: Mike Pesut
Line Producer: Dwight Phipps
Post-Production Company: Saints Editorial & AlterEgo
Editor: Stephen Sora
Online Editor: Steve MacGregor
Colourist: Wade Odlum
Audio House:Tattoo Sound + Music
Audio House Director: Clive Desmond
Audio House Producer: Christine Leslie
Audio House Engineer: Dan Horton
Casting Agency: Steve Mann Casting
VFX/Animation Co: Swiss
VFX Supervisor: Leo Wilk
VFX Producer: Sofia Malmgren
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