It should come as no surprise that 76% of animal abusers also go on to abuse a member of their family, yet it is a shock. Especially as depicted in this campaign for the Spot Abuse project, which encourages you to say something when you see something. Dial 9-1-1 and make this percentage get smaller. If you can stomach it, check out the TV spot, too.
Agency: Serve
Campaign Credits: Outdoor
Creative Director: Gary Mueller
AD: Scott Krahn
Writer: Gary Mueller
Photographer: Nick Collura (Collura Creative)
Retoucher: Anthony Giacomino
Producer: Darlene Stimac
Campaign Credits: TV
Creative Director: Gary Mueller
AD: Scott Krahn
Writer: Gary Mueller
Director: Robb Fischer
Producer: Darlene Stimac
Editor: John Elmendorf (Wonder Wonder)
Audio: Alex Smolinski, (Wonder Wonder Sound)