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drinks -alco, soft, natural & not (ads)

Budweiser Select - Slim Can - (2008) :30 (USA)

Grey Goose - Serenity - (2008) 2:00 (USA)


Version2 and @Radical Media created this serene mood video for Grey Goose

Smirnoff North - Sword - (2008) :25 (USA)


(I'm not sure what "Nordic berries" means. Why don't they just say blueberries? Or artic blueberries if they prefer. We have a lot of berries up north. Berries...and elk!)

Version2’s Micah Scarpelli cuts this serenely beautiful spot for Smirnoff North, a new blend of the classic vodka flavored with Nordic berries. CD/Inferno Artist Kieran Walsh and Director Mikon Van Gastel collaborated to create the seamless melding of live action with intricate CG and VFX.

Version2’s Kieran Walsh explains: "I think this is one of those projects that looks relatively simple, but was deceptively complicated to achieve the exact look we wanted. To create the iceberg, we utilized a hybrid approach of both 3D and live action. The iceberg was match-modeled to a high resolution image and then rendered as many different layers. We had some passes of highly refractive transparent ice and others in a more opaque frosty material. This gave me the flexibility to selectively combine these different looks as required. "

Mountain Dew - Rhino (2008) :30 (USA)

Mountain Dew returns to form.
Agency: BBDO

Irn Bru - "If..." - (2008) :60 (UK)


This ad makes me want don a kilt and go munroe bagging right now. Scotland rules!
Based on the poem "If" by Rudyard Kipling
Agency: The Leith Agency

Oasis - Cactus kid / Diner (part two) - (2008) :30 (UK)

Agency: Mother, London
Production Company: Independent Films

Oasis - Cactus kid / Motel (part three) - (2008) :30 (UK)

Agency: Mother, London
Production Company: Independent Films

Absolut Kanye Vision - Tablet TV - (2008) :60 (USA)

Agency: TBWA\Chiat\Day, New York

Absolut Kanye Vision - Be Kanye Infomercial - (2008) :60 (USA)

Kanye Vision - Infomercial TV
Agency: TBWA\Chiat\Day NY

Absolut - Be Kanye - small space ad and wild posters - USA

Robblink, ask and ye shall receive - after bemoaning not having the spot(s) in his Be Kanye post here TBWA scratched our backs and sent us the whole campaign and credits.

The infomercial teaser has been running on TV and online for the past couple of weeks, leading to the launch of ABSOLUT Kanye's Vision spot, 'Tablet'. Both can be viewed on www.bekanyenow.com. The infomercial was accompanied by wild postings and small space print ads.

The partnership with Kanye West is the latest part the In An ABSOLUT World Visionaries campaign launched earlier this year. The campaign invites artistic luminaries and consumers to visualize and share their vision of an ABSOLUT World. www.absolut.com/iaaw.

TBWA\Chiat\Day is the creative agency and Greatworks is the digital agency.

Inside is the wild posters seen in major metropolitan US cities now.

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